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So you’ve graduated from design school -- now what? The path to finding a career in your desired field is all about marketing yourself and your talents. Figure out what aspect of design you wish to focus on, and then do what it takes to get there. Design is a skills-based industry -- it’s important that you are creative, but it’s also important that you have applicable skills -- potential employers want to see what you know, and what you can do.
The first step to presenting yourself to employers is a solid, professional-looking portfolio. If you are fresh out of school, your portfolio will only contain student work - employers looking for entry-level designers will expect and understand this. Most portfolios are in book form, but many designers have made the transition to online portfolios - this way, employers just have to click on your website to see all your work - no bulky books to create and carry around.
Keep your related skills up to date. Most entry-level design positions involve production assistance or materials research --- while you may be a whiz-bang designer, it’s unlikely you’ll start out running the art department on your first day. Employers want to know that you will be an asset to their company no matter what position they place you in -- it is important that you are a creative force, but your critical thinking skills, understanding of the big picture, and ability to meet deadlines will impress employers across the board.
Before you graduate, take advantage of the career or internship center at your school. A college internship will allow you to explore your chosen field, and can lead to a career. Use your intern status to learn all the aspects of your chosen field.
The best advice for newly emerging designers? Be prepared for anything - and keep your eye on your eventual goal. Don’t be afraid to take a job answering phones at an advertising agency --- once you’ve proven your work ethic you can move up the ladder and transition to the design department. Maintain an upbeat attitude and a creative approach -- and you’ll eventually land that dream job!
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